Help Kids to be Courageous

I love children's books because illustration with words can become the most beautiful message. And if animals are some of the main characters, all the better!
If you haven't already seen it, pick up the book "Courageous Gilbert the Groundhog" at Amazon.com. Local author Regina E. McCarthy and her illustrator, Sue Dettman, created a wonderful book of characters and important messages--including
anti-bullying! It's a great way to empower kids and build self-esteem. WTTW - TV (11) did a nice piece on it when I did the launch PR awhile back.
Unfortunately, bullies can be found everywhere. It's getting close to Back to School time, so pick up the book in case you need to bring up this tough topic with a young person. The groundhog is very brave and the book is an awesome tool to get kids talking about what's going on at school or on the bus.
Blue Stone Healing Books are developed to help hear the hearts of children so they may lead healthy lives as adults.
-Louise Edwards PR







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Tuesday, January 12, 2010

A Great Start to a New Year!

Happy New Year! What an exciting year for me to begin my new business
— Louise Edwards Public Relations, LLC.

My husband and I spent the holidays in Dubai. Definitely a big 'wow' to see the unveiling of the world’s largest building, Dubai Tower, and join in the festivities. After spending so many years in an office in the Hancock building, it was bittersweet to kick off 2010 at the top of the world!

Proving what a really small world it is, the former manager of the Sears Tower is now GM of Dubai Tower. Skidmore was the architectural design firm for the incredible building. So, yes, Chicago IS part of everything big!

Holidays are a great time to count your blessings, and I’m so thankful to Margie and Margie Korshak, Inc. for an incredible 25+ years at the helm, and for her mentoring support of the next step in my PR career. Dreams are best fulfilled.

I'm so fortunate to have had amazing mentors along the way. Joe Dragonette set me on my path (before owning his own PR agency, he was president of Edelman Public Relations - where I first started under his wing). I know how proud he would be to see my company today...And, of course, my parents, who raised a couple of overachievers but never got to see their children’s biggest accomplishments.

I have also had the greatest opportunity to work with so many incredible folks and role models at McDonald’s, who clearly inspired me over the past two decades.

At Louise Edwards Public Relations, LLC, I look forward to continuing my work with sporting events, pet-related causes and services, not-for-profits, consumer products, restaurants, real estate, fitness and "green" initiatives.

I love my clients…and having an office in the burgeoning West Loop area. (Hi to Oprah 2 blocks away and Andrea Metcalf down the hall!)

Apologies to anyone who tried to reach me and couldn’t. (Suffice it to say, telecommunications companies need A LOT of PR help…). Thank you for your cards, phone calls, surprise deliveries and visits. That’s why I love what I do…because of all of you. I'm so excited about my business.

Give a call next time you are in the neighborhood or need some great PR results!

773-818-3961 is the best number this week. Next week, my old number should be transfered. 312-751-5511.

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